Perthshire Jeweller Plants Trees with Crafty Marketing | Jenna McDonald

Perthshire Creative | Jenna McDonald

Hi English learners and art lovers,

Today I’m going to introduce you to the creative work and workshops of local Perthshire jeweller Jenna McDonald.

We are delighted to say that Jenna is one of the artists we work with on our English immersion holidays.

A week spent with us at our little language hub gives you plenty of opportunities to ‘Meet the Makers,’ – and take informative, creative workshops – all the while practising and learning English!

Jenna has recently come up with a simple but very clever way to promote her jewellery workshops AND make lasting changes in our landscape.

Read on to discover more!

First Things First, Meet Jenna!

Jenna makes jewellery in her studio at Perthshire’s Creative Exchange.

In addition, she teaches workshops across our region (Perthshire) and also co-tutors a weekly class at Central Scotland School of Jewellery.  This school has its own class schedule of visiting artists, which Jenna co-tutors on – helping students across a wide variety of projects and techniques.

Her work is inspired by nature – and by the very materials of silversmithing.

“This fascination comes from a lifelong appreciation of her natural surroundings, from lush Scottish landscapes and tranquil seascapes to the vivid hues and patterns found in flora and fauna.“

Jenna’s website, 2022

Sharing ideas, techniques and joy

Jenna’s own jewellery is refined and skilled, simple and exquisite craftwork.

She has taken techniques from her jewellery making and converted them into workshops which anyone can take part in – and everyone can produce something beautiful in.

Have you ever met an artist who shifts uncomfortably when you ask a question about technique? They’ve developed their skill set and they’re not for sharing?

What I loved most about Jenna’s workshop with Blue Noun was how much she shared. It was genuinely empowering to all who took part.

Her particular mix of pens and metals (anodised aluminium & silver) creates absolutely gorgeous results.

Like the very best workshop, Jenna furnishes you with tools ideas and inspiration – and lets you get cracking – but is on hand to guide through every stage.

Perthshire Jeweller AND Crafty Marketer

Jenna recently jumped on social media with an interesting proposition for her previous workshop clients.

She’s sponsoring a tree grove.

For every 6 reviews and testimonials she receives, the environmental organisation Trees for Life will plant a tree on her behalf.  

Everyone reading this will probably know just how tough it is managing your own ‘clicks’.

If you want to support a small business, like them on social media, review them (positively) on sites like Trip Advisor and Google Business.

The problem is that most people either don’t know this, don’t think about it or don’t feel they have time to do it. People often need enticed and persuaded – and that can be a tough sell.

Getting testimonials is notoriously difficult. It’s like pulling teeth.

Jenna’s brainwave is to turn that simple act of a leaving a positive review into something that not only supports her business – but puts a positive change into the Scottish natural environment too.

I’m sure we’ve all come across corporations doing this in quite tacky ways – like offering to donate a fraction of a penny on purchases that wreck the planet.

Jenna’s jewellery is inspired by plants and natural forms. It celebrates and worships them.

With this offer, there’s no obligation, no guilt to pave over – she’s simply giving back to nature with a marketing strategy in harmony with her products and business needs – I think it’s genius!

Jewellery Making Workshop at this Perthshire English Language School

Jenna’s last workshop at Blue Noun English Language Hub was a pre-pandemic  – and a whole pile of fun!

How to Join Jenna for a Jewellery Workshop?

Here’s the lady herself to tell you more…

Thanks for reading about Jenna McDonald’s jewellery, her jewellery workshops and her smart,  intuitive marketing.

Want to support her project and get trees planted?

All links are below.

Online English

We know it’s hard to join us at the moment for live immersion English classes – but we are offering online classes tailored to your English learning needs.

Read about our Meet the Makers English Immersion holiday activities here.

FOR ESL ENGLISH LANGUAGE LEARNERS

Every blog we hope to give you something to think about, new English vocabulary for a creative career –  and a chance to practice your English language skills.

Jewellery can be an incredibly personal thing. Tell us about a favourite piece you have – or whether you are a big jewellery fan or not.

In the comments, write as much as you like. If you would like us to check &  correct your English, write CP  (correct please) at the end.

Live language learning!

“A personal piece of jewellery”